Montag, 23. April 2007

The Paypal Merchant Account Review

The purpose of an Internet marketer having a merchant account with Paypal is that it is difficult to run an Internet business without one. Paypal simply has no viable competition.

Pros: PayPal is the most used (read ‘only’) way that businesses send and receive payments on the Internet. There are, of course, other options but so far PayPal really doesn’t have any viable competition out there that is totally acceptable.

The affiliate or referral program payments are based upon the sales made by the referred Paypal customer. When a new business signs up for a business or premier account at Paypal, the referrer is awarded .5% of all sales that new merchant makes from their website until the referral bonus totals $1000. Sales made on eBay are not included in this total, however.

Paypal affiliates are paid $3 per new business or premier account that they provide. There is an additional payment of $20 when the account is activated and a sale is made from the website. If the sale is made from the eBay website, the payment is only $1. This is in addition to the possible bonus of $1000 that is discussed above.

Cons: The PayPal affiliate program will only apply to business to business Internet marketers or to those who provide information and instruction to new marketers. It will not be of any value to those who sell to customers because the accounts that are opened must be marketing accounts.

Guarantee: There is no guarantee.

Value for money: There is no initial charge for opening a merchant account on PayPal.

Sonntag, 15. April 2007

Choosing your theme and choosing your domain name and cheap web hosting service

So what theme is perfect for you?

The best way to start with your first PPCSE is to choose a theme or topic you have a passion for or know a fair bit about.

The only reason I say this because people seem to work harder and faster when they are passionate about what they are working on.


In the previous section, I gave you a sample list of topics you could start your own PPCSE on, but if none of them float your boat, so to speak, here are a few ways to not only find a topic you might have an interest in, but find a topic people and more importantly advertisers would be interested in.

There's no use creating a PPCSE that interests you and nobody else, so use my PPCSE Idea Generator, the first of its kind anywhere.

PPCSE Idea 1: Your own hobbies and interests

Here is something that you should always remember. A wise man once said, "If you make your hobby your business, you will never have to work a day in your life.

I don't know about you, but when I'm doing something I love doing, like writing, it never seems like a chore, even if I'm writing about the most mundane subjects.

So if you have a golf addiction, why not setup your own PPCSE on golf. You would get thousands of advertisers in all sorts of fields in the golf industry, and you might never know, promote it right and a bigger company might just want to buy your small niche PPCSE for big bucks.


PPCSE Idea 2: 100 hottest web subjects

If you want to choose a subject for your PPCSE that's in demand and most likely to make the most money, then you should visit sites that rate what people are looking for on the net.

Aside from the adult industry and the online gambling industry, subjects that are hot are numerous.

Here are a few places you can check out to see what's hot on the net and what's not.


The first place is http://www.100hot.com

I visit this site regularly. You can easily start to search through all of the sites listed under the many categories. If you choose a topic for your PPCSE from this list, you can't go wrong, as this is what people are actually searching for.

I also use http://www.wordspot.com

Every week via email, they send you a list of 200 most searched for terms on the Internet. 50% of these are probably useless for ideas for your search engine, but the other 50% could be your goldmine.


One thing to look at for is some searches only show up one week and not another. Like during Easter, the term "Easter" comes up a lot, but whether or not it's a yearlong search is another thing. So try and pick topics that come up in the top 200 every week, or close to.

Samstag, 7. April 2007

How do I make money with PPC Search Engines without spending a fortune in the process?

So how do you make the most money with your PPCSE without spending a fortune in the process?

By starting a specialty PPCSE!

Let me explain:
PPCSE like Overture.com and Findwhat.com pay millions on advertising, because their search engine targets everybody, or I should say, every topic. (I learnt along time ago, in marketing, if you target everybody, you target nobody.)

They get millions of hits everyday and millions of searches every month, that's why advertisers pay such high click prices.

So how do you get the big bids, without the big advertising budget and millions of searches?
Ok, here's the trick and hopefully when you finish reading this book, you will be able to start your own profitable PPCSE.

Since you can't afford to target every topic, we then pick one. Let's say for instance you have a passion for gambling, well then you would create your own gambling PPCSE. You would then get all sort's of advertisers like online casino's, to book writers who have the latest tips and tricks up for sale, and I guarantee you, it's a big field.


You could even narrow it down even further, to people whom like card games, but I think the gambling topic would be best.

Of course there are millions of topics you can choose from, but I will list a few here.

You could have a PPCSE on...
• Webmaster Resources

• Religion

• Country Specific - HOT!

• Region Specific - HOT - EG, New York

• Wedding Supplies

• Bed and Breakfasts

• Art's and Crafts

• Collectibles

• Gift Ideas

• Fitness and Health

• Travel and Travel Accessories

As you can see, every topic could have it's own PPCSE. The trick is to start one, make it profitable, than start another.

Freitag, 6. April 2007

How Do Pay Per Click Search Engines make money?

Every time someone who searches for something clicks on an advertiser’s link, you get money. They might only pay 3 cents per click, but every time someone clicks on the advertiser’s link you get their money.

Some PPCSE (Pay Per Click Search Engines), like Overture.com have advertisers who pay up to $5 per click and deposit thousands of dollars every month!

Of course to get advertisers like that, you would normally need millions of people to search and surf your pay per click search engine, which would cost you, the little guy, more then you can probably afford, and that's not what this book is about.